Success Story of Zepto: Dropout to Billionaire? | Startup Analyst
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The Success Story of Zapdo: Revolutionizing Grocery Delivery in India
- Zapdo, a company started in April 2021 by Kaivalya Bohra and Aditya Pali Jaan, has become a unicorn with a valuation of over Rs 6895 crore.
- The founders were childhood friends who studied in the same school in Dubai and both had a keen interest in technology and experimentation.
- During the pandemic, they noticed the long delivery times for online grocery orders and decided to start their own grocery delivery service.
- They initially sold vegetables to friends and gradually expanded to connect with local stores, reducing delivery time from a week to just 45 minutes.
- Zapdo started with deliveries in their surrounding areas and later expanded by hiring delivery partners to reach more customers.
- The company's business model focuses on providing grocery items in the shortest possible time, challenging traditional delivery norms.
- Their innovative approach has disrupted the market, offering a revolutionary 10-minute grocery delivery service in India.
The Success of Kiran Card and the Transformation into JBTO
- Customers initially experienced dissatisfaction with Kiran Card due to wrong item deliveries.
- Despite the issues, customers continued to use Kiran Card because there were no other options for fast grocery delivery.
- Negative reviews and doubts about the service's reliability led to concerns that users would never use it again.
- Kiran Card's founder made changes to improve the user experience and implemented the dark store model.
- Dark stores are micro warehouses in city centers where only employees can enter.
- Kiran Card's dark stores helped customers easily find what they needed and reduced delivery time.
- Negative reviews transformed into positive feedback as more visitors started using Kiran Card.
- The company was rebuilt and renamed to Badal to take the business to the next level.
- Currently, Badal operates in 11 cities in India, including Delhi, Chennai, Gurgaon, Bengaluru, Mumbai, and Hyderabad.
- Over 10 million people currently use JBTO for grocery shopping.
Survey about Laptop Usage and Delivery Experiences
- Asking about the number of people who have access to a laptop for 10 minutes.
- Requesting those with delivery experiences to share their answers and one of their experiences.
- Thanking the viewers and informing them that the video ends here.
The Journey of Zapdo and Kiran Card to Badal: Revolutionizing Grocery Delivery in India
- Zapdo, a company started in April 2021, becomes a unicorn with a valuation of over Rs 6895 crore.
- Childhood friends Kaivalya Bohra and Aditya Pali Jaan noticed long delivery times for online grocery orders during the pandemic.
- They started Zapdo by initially selling vegetables to friends and gradually expanded to connect with local stores.
- Zapdo reduces delivery time from a week to just 45 minutes, challenging traditional delivery norms.
- Kiran Card, initially facing negative reviews for wrong item deliveries, improves user experience and implements the dark store model.